Fabletics
apparel, brand, Event, online, PR
Various projects for Fabletics.
PR In-Store Event
Event campaign: Collateral, social, backdrop and signage.
Social
Monthly collection sneak peaks for various social channels
Collection Lookbooks
Online lookbooks for monthly collections
Print Ads
Testing of monthly ads for exposure in the infancy of Fabletics.
Brick & Mortar
Expansion of in-store brand. Trim for apparel, barricades and in-store graphics
Site
Essential fit guide when purchasing online. We outlined activity for the bra category.
Brand Extension
Logo design for men’s line: FL2